Best Customer Loyalty Software in 2018


Customer Loyalty and Customer Engagement Software
OptCulture is a customer loyalty and engagement product which enables retailers to engage effectively with their customers through our event triggers, digital receipts on purchases, SMS Integration, Promotions, Email marketing and triggers.

BI WorldWide

Best Customer Loyalty Management Software
Cloud based popular customer loyalty software and customer retention solutions for your business. Convert current customers into passionate ambassadors for your brand.

nTireLPA Loyalty Management Software

Software BY Sunsmart Technologies Pvt. Ltd.
Sunsmart nTireLPA has the necessary tools that can improve understanding of client behavior, habits and needs of customers in order to earn their Loyality and increase retention. Customer Loyality and bonus programs are defined with a range of activities designed to reward certain transactions and behaviors of current customers.

TLC Loyalty Management Software

Software BY TLC Relationship Management Pvt. Ltd.
Loyalty Programs have proven to increase business and build customer loyalty. These are especially successful for hotels, airlines, card companies, telephony, retail, lifestyle brands etc. A typical Program would be tiered, have marketing partners and will provide both recognition and reward benefits.

Capillary Loyalty Management Software

Software BY Capillary Technologies
Capillary’s Loyalty Manager enables you to manage your loyalty program and increase enrollment through an easy and fast sign-up process. Set business rules for a multi-layered omnichannel program ensuring continuing shopping experiences to your customers.

Aimia Customer Loyalty Management

Software BY Aimia
Aimia is a global leader in designing, launching and managing loyalty programs worldwide. By developing strategies from the perspectives of the customer as well as the company, we have gained a unique awareness of the customer enabling us to establish personal connections, form real relationships and create long-term customer loyalty.

Boltzmann Loyalty Management System

Software BY SERETOS Consulting Pvt. Ltd.
Boltzmann loyalty management software solutions help organizations build and manage customer data, configure and automate their own Customer Loyalty Programs and effectively analyze customer data.

Channelplay Loyalty Program

Software BY 1Channel-Channelplay Limited
ChannelPlay loyalty program is considered as a product feature and its definition of being an ‘initiative for appreciation & retention’ is becoming bleaker by the day. Every stakeholder in the sales value chain, from your national distributor to end consumer, expects a loyalty program as a ‘standard’ offering. To add to this, impact on your brand image of a successfully running loyalty program is as significant as that of a properly functioning product.

Loyalty Deals

BUILD YOUR Customer Loyalty & Relationships
The only mobile loyalty program with a smart stamp for simple, secure and verifiable loyalty.

Goodbox - Readymade Apps

Get a Mini App - Readymade Business App in 5 mins
Get a Mini App in 5 minutes using the Goodbox Mini App builder. Mini Apps are Readymade Apps that are less than 1% the Cost of an App. 20,000+ Businesses have got their own. Mini Apps have features similar to that of large online apps. No need to make your own app now!


Ambassador is powerful and flexible technology companies to run referral, partner, and advocate program within the single platform. That is set to function which helps retain existing clients and to many other makes of the businesses a successfully.

Automate your restaurant with HDRestaurant
HDRestaurant is an advanced automated point of sales software for restaurants, coffee shops, fast food counters, pubs and other Hotel outlets. Easy to use, pictorial user interface for quick billing with or without touch screen.

Torqus POS

Restaurant - Billing|Accounting|Reporting|CRM
A comprehensive Point of Sale (Torqus POS) & Inventory Management Software (Torqus SCM) for QSRs, Food Chains, Casual/ Fine Dine Restaurants, Bars, Pubs, Lounges, Night Clubs, Pizza Chains, Cloud Kitchen/ Night Kitchen/ Delivery Kitchen, Bakery, Cake Shops, Cafes etc.


NEXTAR POS, Stock, Register and Customer Control
With the FREE NEXTAR POS, install, register your products and sell in less than two minutes! A complete Point of Sale, Inventory Control, Cash Register, Loyalty Management, Customer Control software, NEXTAR is the easiest, most agile and affordable way to run your retail store.

bpm'online CRM

Process-driven CRM for marketing, sales, service.
Bpm’online is a global provider of top-notch process-driven CRM for marketing, sales, and service. The beauty and the core value of bpm’online products are the agility to change processes faster than ever and align marketing, sales, and service on a single platform. 

Page Last Updated On 03/11/2017 05:39

Nowadays, retaining a buyer or even making new customers is not easy. One has to strive and show how are they better than their competitors. Here is where the Customer Loyalty Management System comes into the picture.

With the number of E-commerce websites growing by leaps and bounds, the competition among E-commerce websites in selling the products, retaining the old customers and gaining new customers is also increasing. A customer loyalty software helps in taking care of all these things and many more to make the E-commerce business a successful one.

What is Customer Loyalty Management System?

It is a software consisting of a set of functions to help you retain your existing customers and secure many more. The software helps in the management of customers by letting you find out who is spending how much and on what products. The customer loyalty management system ensures no potential shopper is left ignored by your online store. Thus, it is an integrated system for managing people to make the most out of your business.

Features of Customer Loyalty Management System

  • The customer loyalty management system aims at increasing sales, retaining buyers, ensuring excellent customer experience, and gaining loyal consumers at the same time.

  • Secondly, it is about managing your customers and analyzing the shopping behaviour of your customers. This analysis allows you to manage your ‘influential’ customers effectively by offering them timely rewards & discounts.

  • The software helps in the planning of discounts in a way that is profitable to the company as well as the customers. For example, regular visitors can be entertained with additional discounts, etc. with a view to make them shop again.

  • The software helps in planning, developing and executing the customer loyalty program. The software also helps in developing rules of the program, the rewards and communication of the same.

  • The software takes care of the overall management of a company’s customers by helping the Admin plan and execute better customer experience.

Advantages of Customer Loyalty Management Software

  • The software helps in making the visitor to the E-commerce website to stay for a long time and turn the visitor into a potential customer. The software tracks the potential customers searching for similar products in your website and makes them visit your website by providing incentives to the visitor such as making the first buy a free one or a by providing a great discount to the first time buyer etc.

  • The software helps in retaining the old customers by making them visit your website again and again and encourages them in buying products by rewarding bonus points or giving discounts for the next purchase which is not available to the normal customers. This makes them feel special and encourages them to visit your website again and again to make purchases.

  • The software encourages the customers to refer the website to their friends, relatives and their social networking accounts by providing them incentives.

  • While you may be busy taking care of the business, the customer loyalty softwares can follow up the visitor or customer about their experiences and opinions on the website. These surveys help you to improve the business by rectifying the mistakes specified by the customers and the visitors.

  • The software sends a detailed report of the new customers brought by the software, the surveys done, the number of repeated customers etc. to you through E-mails.

  • Some customers who stop coming to the website are brought back to your website by the software. The software brings back the customers by providing the incentives, discounts etc. which is a big deal to any business.

  • The software takes care of wishing the loyal customers on birthdays etc. to make them feel special.

  • The repeated customers are the ones who bring profits to your business and these customers are taken care by the software. The software treats the best customers of your website with huge discounts and incentives which encourages them to buy more products and bring more customers to your website.

  • The software helps in tracking the customers, visiting and buying activities etc. and sends them follow up E-mails about the products that they were interested in and the discounts on the products they were interested in and persuades them to buy the products.

Some Potential Cons of Customer Loyalty Management Software

  • While it is good for any business to get improved, the amount being spent in rewards, discounts and incentives may be much more than the profits earned which can potentially take the business down into losses.

  • The E-mails and the tracking done by the software may annoy the customers and visitors if it is done on a frequent basis.

  • The software can prove highly efficient for one's business but many not prove to be good for your website which makes the amount spent on buying the software a waste.

Points to Consider While Buying Customer Loyalty Software

  • When buying the customer loyalty software, the reviews about the software should be checked. The percentage of successes gained by the E-commerce websites similar to your website should be taken into consideration before buying the software. This increases the chance of success.

  • The rewards, incentives and the discounts provided by the software should be calculated carefully and should be checked whether it is feasible to your business.

  • Any website or an E-commerce site will take some time to get into the customers and you have to wait for a period of time to really see success. It depends on the choice of the website owner to wait patiently for some time before buying the software or to buy a software as soon as the website is started.

The basics of the business such as maintaining the quality of the products, delivering the products on time, replying to the queries and requests of the customers is essential and should never be neglected. The software would not be of much help if the website quality and the quality of the images are poor. So it is better to first take care of all the essentials of the E-commerce website before going for the customer loyalty software which may help to improve your online business.

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